نشریه مدیریت استاندارد و کیفیت
سال دهم شماره 2 (پیاپی 35، تابستان 1399)

Considering to the unique culture are the organizations as a character for the individual, and of the importance of innovation and entrepreneurial culture capacity building, the need for cultural studies with a focus on entrepreneurship is an important step, considered as necessary and useful. The fact that certain cultural changes are occurring and that these changes are embodied in social behavior and thus in economic decisions raises the question of whether cultural change affects entrepreneurial performance. Supporting and promoting the culture of entrepreneurship, as a predisposing factor, for all societies and organizations is essential and important. The purpose of the present study was to investigate the effect of culture (Involvement, Adaptability, Consistency and Mission) on entrepreneurship components of employees of the Oil Industry Research Institute. Culture and its dimensions as independent variables and entrepreneurship and performance as independent variables have been considered. The research based on objective is implicated and based on Data collection methods is survey. This study used a descriptive approach based on branch correlation and structural equation modeling (SEM). The study population includes employees working in the RIPI. The main tool for data collection, are the Denison’s questionnaire for culture and the Covin and Slevin’s questionnaire for entrepreneurship. The results show that there is a positive and significant relationship among organizational culture with entrepreneurship. Moreover, the results showed that there is a positive and significant relationship Involvement, Adaptability, Consistency, Mission with entrepreneurship. Therefore, the directors of the research institute, by developing participation and teamwork, by creating a strong vision for the organization and a full and comprehensive agreement on the goals and mission of the organization can be used to lead people to entrepreneurial activities.

The challenge faced by organizations is the transformation of social values, as well as other elements of marketing environment over time, which makes corporate social responsibility more important than the past, so in order to ensure success, the marketers function and the products and services provided by the company along with observing environmental and community-related issues.Therefore, in this study, the effect of social responsibility and environmental orientation on marketing performance with regard to the mediating role of green marketing orientation in Zar Makaron Company is investigated. This research is an applied research in terms of purpose and in terms of data collection, a descriptive survey is a survey. The statistical sample included 120 managers and experts of Zar Makaron Company. To collect data, a standard questionnaire was used. To analyze the data, structural equation test were used by AMOS software. The results of data analysis indicate that social responsibility have a significant and positive effect on marketing performance through the tactical, strategic and internal green marketing orientation. environmental orientation have a significant and positive effect on marketing performance through the orientation of green marketing

The purpose of this study is to investigate the effect of total quality management on firm sustainability through the mediating effect of knowledge management In terms of Purpose of research, this research is an applied research and in terms of methodology, it can be categorized as a descriptive research.For data and information collection, two methods of "library and field research" and questionnaires were used. Abbas (2019) standard questionnaires including three dimensions of total quality management, knowledge management and sustainability with 69 items were used for data collection.The questionnaires were answered based on a five-point Likert scale. In order to assess the validity of the questionnaire, Convergent and divergent validity tests were used. Moreover, the validity was confirmed by expert professors.  Reliability of the questionnaires was measured via Cronbach's alpha. The value of Cronbach's alpha coefficient and combined reliability coefficient were more than 0.7 .In the inferential statistics section, data normality test, correlation test and structural equation modeling with partial least squares (PLS) approach were employed via Smart PLS3 software The results validated the effect of total quality management on knowledge management with a path coefficient of 0.628 and a t-value of 9.776. Also, the effect of knowledge management on the stability of the company was confirmed with a path coefficient of 0.656 and a t-value of 9.234, meaning there is a direct relationship between knowledge management and total quality management with the performance of the organization.Knowledge management and TQM also affect the performance of companies. The results of the present study can be used by the managers of steel industries in Chaharmahal and Bakhtiari province to improve the performance of their organizations.

Over the past two decades, the efficiency of the supply chain has become one of the key factors in the success and competitiveness of organizations. The results of previous studies have shown the effectiveness of standardization on all stages of the supply chain and have introduced standardization as a key factor in increasing the efficiency and yield of the supply chain. In this study, by field research and using analyses of variable correlations, identifying the factors resulting from standardization that lead to improving the supply chain in some of the country's automotive industry and using analysis of variance, ranking these factors in order of effectiveness in improving the performance of the supply chain. The results of this study show that increasing the responsiveness of the supply chain is the most important effective factor resulting from standardization in improving the performance of the supply chain, which leads to accelerating the response to demand and it expands the market and provides a platform for competition in the international markets. According to the results, in addition to setting up the research and development units of standards, the automotive industry has been proposed to take a dynamic partnership with organizations for developing standards, with the aim of reducing research and development costs and benefiting from knowledge.

The purpose of this study is to identify and rank the factors affecting the quality of services through the provision of electronic services. This research is descriptive in terms of applied purpose and based on the method of data collection. Library and field studies have been used to collect information. The measurement tool in this study is a questionnaire with a spectrum of nine degrees. The statistical population of the study includes all employees of the information technology department and the quality of services of the gas company. They are in Alborz province. In this regard, the statistical sample of the research has been used using the hierarchical analysis process to prioritize the identified criteria. Data analysis method In the section of prioritization of factors affecting the quality of services in the provision of electronic services, the compatibility rate index was used for the reliability of the paired weighting questionnaire. The collected statistical data were analyzed using Analytic Hierarchy Process (AHP) and Super Dicision software. Have been analyzed. The results of research questions showed that: the guarantee criterion of the most importance, reliability in the second place and physical and tangible factors in the third place, which shows the importance and impact of these factors on the quality of services through electronic services in the Alborz province gas company